Johanna B. Voss – COO for Service-Based Female Founders
Cutting to the chase: I’m here because the systems that got you to $3M won’t get you to $10M.
My work is about bringing structure and momentum so you can scale without sacrificing your sanity or your team’s wellbeing. Connecting the dots so that they actually hold. I make sure the business doesn’t just grow, it scales the right way.


“Execution is where real growth
actually happens.”
…and it’s also where most good ideas fall apart, if you let them. That’s a perspective I’ve shaped over 15 years of entrepreneurship. Like you, I’ve worn “all the hats:” the negotiator, the process glue, the one who steps in when things wobble–and as a result, I know how quickly progress can falter when founders try to carry it all themselves.

My work as an operator didn’t start with a title.
It started in environments where stakes were high, timelines were unforgiving, and outcomes actually mattered.
I founded and ran an award-winning influencer talent management agency before the creator economy had a name. Negotiating brand deals, managing hundreds of campaigns across global and national brands–it’s all about making sure ideas don’t just sound good, but that the ship, land, and deliver.
Earlier in my career, I spent more than seven years working on the presidential campaigns of Hillary Clinton and John Kerry, including serving as a Field Director. That’s where my operating instinct really took hold. Campaigns are systems under stress. You’re building teams quickly, making decisions with incomplete information, and executing in real time. There’s no room for theory that can’t survive contact with reality.
Across startups and fast-growing businesses, the pattern has stayed the same: translate vision into action, build systems that can sustain momentum, and make sure someone is accountable for getting it done.
That’s the work I’ve been doing all along, and it’s the work I bring into your organization.
Work That Shows Up
Managed teams of 50+ w/operating budgets of $1.5M–$2.5M
Recognized as one of the Top 30 Female Leaders in the Creator Economy
Negotiated $6M+ in partnership revenue across 1,000+ deals
Guest Lecturer @NYC Tisch’s School of the Arts & DU Daniels School of Business

Why I Work With Founders Like You
I work with founders ready to step fully into CEO leadership because that’s where I thrive: high stakes, real pressure, and decisions that actually move the business.
But the thing to know is that founders routinely tell me my joy and optimism are infectious, and that’s deliberate. I make this work energizing, not exhausting, because that’s the whole point: building it your way, and enjoying it while you do.
