THE INFLUENCER TALENT MANAGER COACHING PROGRAM WITH JOHANNA VOSS
GROW YOUR INFLUENCER TALENT MANAGEMENT AGENCY IN 8 WEEKS
The Influencer Talent Manager Coaching Program is a structured coaching and mentorship curriculum that delivers exactly what you need to know about making your name as an Influencer Talent Manager and developing an agency on your terms.
YOUR QUESTIONS ABOUT
INFLUENCER TALENT MANAGEMENT DESERVE ANSWERS
P.S. The questions you haven’t thought to ask yet are just as important
– they’re the shortcuts to saving you time and money.
WHAT YOU’VE TRIED
Going down a google rabbit hole and coming up with more questions than when you started.
Blindly reaching out to influencer talent managers (who you don’t know) for advice and praying they’ll get back to you, be friendly, AND helpful.
Building an oversized roster of “vanilla” influencers, because that’s what everyone else does, right?
Cherry-picking skills from your previous experiences in influencer marketing campaigns to launch something of your own.
Gleaning what you can from podcast interviews, panel chats, and blog posts, hoping it fits your vision.
Saying yes to any creator who wants you to manage them, and then internally praying that you’ll be able to figure it quickly
Cutting to the chase: ↑ It doesn’t have to be this way.
WHAT YOU NEED
→ Frank, actionable feedback from an Influencer Talent Manager mentor who has gone through it all and believes in making room for everyone in the influencer marketing industry.
→ Real-time feedback and guidance so that you can take action on what’s in your inbox right now (i.e. the things that keep you up at night because you don’t know how to respond).
→ A strategy for right-sizing your influencer talent roster while attracting voices & talent you’re undeniably excited to worth with.
→ Honing the skills and muscle memory specific to Influencer talent management AND the type of Influencer Talent agency you envision.
→ High-touch, 1-on-1 learning that builds on itself – it’s time for a true return on your time and energy.
→ Learning when/how to say no, as well as multiple ways of doing things, so that you have options as you and your business evolve.
THE INFLUENCER TALENT MANAGER COACHING PROGRAM
An 8-week roadmap: Go from duct-taping it all together,
to strategically growing your Influencer Talent Agency.
Week 1: Understanding The Influencer Talent Management Landscape
Week 2: Building Your Talent Agency Brand
Week 3: Finding & Attracting Talent
Week 4: Cultivating Connections
Week 5: Finding Freedom in Structure
Week 6: Building Your Digital Footprint
Week 7: Pitching, Negotiation & Legal Pitfalls
Week 8: Nurturing Relationships & Building Your Agency Culture
Think you’ll want to skip a week? I admire the gusto, but think again. Structure is your friend during this coaching experience.
That said, you’ll have on-demand access to my advice as new challenges and opportunities arise.
THIS CURRICULUM IS DESIGNED FOR
FIRST OF ALL YOU’RE A GO-GETTER.
SECOND, MY INFLUENCER TALENT MANAGER COACHING
IS FOR YOU IF YOU:
- Are within your first few years in the influencer marketing industry
- Bring working knowledge of this space from previous career experience
- Have the unshakeable gut feeling that new skills and knowledge are the only gap between you and your agency visions
- Want to push past your “Who am I to say to no?” moments, so that you can routinely make high-return judgment calls about who’s a fit for your agency
- Know what you don’t know, state it boldly, so because you know it’s the key to the feedback required for fierce growth
DON’T JUST LEARN FROM MY MISTAKES
REPLICATE MY SUCCESSES FOR YOURSELF
(YES, I WANT YOU TO BE AS SUCCESSFUL AS I AM!)
I don’t just bring a lot to the table: I’m the three-course meal of insights and expertise you’ve been searching for.
Guarantees are rarely worth the pixels they’re written with – that’s why I’m a firm believer in evidence when it comes to promising you outcomes:
- I’ve closed over $6M of business deals in six years, with a curated roster of multicultural, multigenerational talent across multiple industries
- My clients work with brands such as Kroger, Walmart, Lonely Planet, Travelocity, Instant Pot, Coca-Cola, The Food Network, Walgreens, L’Oreal, Topo Chico, Southwest, Remitly, Pepsi, Yelp
- Agencies such as Edelman, Fleishman, Captiv8 & Influential don’t just know my name – they see me as an authoritative, partner in any collaboration.
How I operate as a Influencer Talent Manager coach & mentor…spoiler, I don’t gatekeep in any way, shape, or form.
I’m here to provide the facts and feedback you need, without holding anything back.
This program includes 8 (1:1) hourly sessions where we do just that. I’ll also provide you hand-picked assignments based on each week’s theme so that you’re certain you’re taking action aligned with the influencer talent agency you want to build.
Also included is support between sessions via email, text, or Voxer – this way, when a complex brand inquiry comes your way, you can tap me for insights on how to handle it.
Why I won’t let you skip steps (& what I do instead)…
If you’re having trouble with your chickens, it means you had a problem with your eggs. My curriculum ensures you build and grow on a steady foundation, but I realize that challenges inevitably arise: I’m happy for you to bring them to our coaching sessions and to share my insights in real time.
P.S. In any situation, I won’t just teach you MY way of doing things. I’m here to suggest alternatives that I’ve seen work for others, so that you have proven options at your fingertips.
#GROWTH
ON YOUR TERMS
“Years ago, diving into management felt overwhelming, and Johanna was the first person I enlisted to shed light on the intricacies of running a business in this field. I acquired invaluable tools under her guidance, learning to manage client expectations, establish new systems, and develop a mindset crucial for our ongoing growth.”
— Taylar Barrington
Booker, Founder, Agency Cliquish
WHERE DO YOU WANT TO BE
EIGHT WEEKS FROM NOW?
I’m guessing that you don’t want to keep thinking things like “I’ll say yes and hope I can figure it out on a wing and a prayer without making any royal, major mistakes…”
And I KNOW you’re ready to ask for more and show up with both feet standing in all the value you could bring to the table.
The Influencer Talent Manager Coaching Program is here to support you and your clients in making your mark in the world – because no one cracks the influencer industry code on their own.
I walk my talk of balance and running a right-sized business:
I only take on TWO coaching clients each month – want to be one of them?