Shaunda Necole
Las Vegas
Award-winning author, digital innovator, and cultural storyteller Shaunda Necole is a leading voice at the intersection of modern soul food cuisine and Las Vegas culture. She is the founder of The Soul Food Pot®, a leading digital destination for modern Southern soul food, where she reimagines iconic African American recipes for today’s kitchens using modern appliances and time-saving techniques. Her work celebrates Black culinary heritage while helping home cooks prepare beloved traditional dishes with greater ease and confidence.
Across The Soul Food Pot, her cookbooks, seasoning guides, and more than 300 published recipes, Shaunda has built a loyal audience drawn to her flavorful storytelling and approachable expertise, including viral favorites like Black Folks’ Sweet Potato Pie™. She is also the author of the forthcoming cookbook, The Soul Food Pot Cookbook, a celebration of African American foodways reimagined for the modern kitchen. She also hosts The Soul Food Pod, Apple’s first podcast dedicated entirely to the history, culture, and modern evolution of soul food.
After more than two decades exploring the desert metropolis she now calls home, Shaunda has also become one of the most recognizable voices in Las Vegas travel and lifestyle. She is the #1 best-selling author of 100 Things to Do in Las Vegas Before You Die, the ultimate insider’s guide to the City of Lights. Shaunda is the creator of the travel platform Vegas Right Now and host of the Vegas Right Now! podcast, where she shares the people, places, and experiences that make Las Vegas shine beyond the Strip.
From desert to soul, Shaunda’s work bridges culture, food, preservation, and place, celebrating African American culinary traditions, the vibrant spirit of Las Vegas, and the everyday joy of living well!
Her Reach & Audience
Categories →
Las Vegas
Food
Travel
Entertainment
Home
Lifestyle
Platforms →
🖱️ Vegas Right now : 32k MVs
🖱️ The Soul Food Pot Website : 830k MVs
🖱️ Shaunda Necole : 31K MVs
📷 Instagram : 113k followers
▶️ YouTube : 15.4k followers
📌Pinterest (Shaunda Necole): 692k monthly views
>>> Download Her Media Kit
>>> Download Her Soul Food Pot Media Kit
Brand Experience
“Shaunda is “one of THOSE” amazing partners who continuously goes above and beyond to provide more content that will work well with her platform and that will coordinate well the campaign goals. Shaunda kept the priority products top of mind while developing beautiful recipes and fun content incorporating her whole family that her audience was able to engage with.
Shaunda provided multiple types of recipes for review for content and included all deliverables ahead of schedule. Shaunda also went above and beyond to interact with her audience in regards to the products and was able to prove as a natural integration for THD programs.
Truly, thank you for a wonderful partnership and I hope to work together again.”
— Jordan Weynard, The Home Depot Influencer Program Manager
“Shaunda has gorgeous skin, an engaged audience and a unique voice. Her captions are also well crafted and educational. We thought she’d be an ideal fit for a skincare routine which needs to be beautiful and educational. Shaunda’s captions and content are top quality and we thought she could speak to the features and benefits of the product in a really beautiful way – which she did! She also is a thorough collaborator – a pro at educating through her captions, which we appreciated because it’s important to apply skincare correctly. Shaunda has consistently been an ideal partner. She’s thorough and truly makes herself an expert on the product she is working with and her photos are top quality. Shaunda and her manager (Johanna) are wonderfully transparent and communicative and always meet deadlines. They run a very buttoned up operation which makes partnership a dream. Would love to work with you both again soon”
— Cait Gallagher Murphy, Sr. Manager of Influencer Marketing, Bazaar Voice
Recent Partnerships
“Nobody knows influencer talent management better than Johanna Voss, the “Influencer Boss!” Over the past decade, Johanna has been a pioneer in the ever-evolving world of influencer marketing and sponsored brand partnerships. She’s negotiated contracts for me that have far exceeded my expectations, securing payments much higher than I would have ever thought to ask for myself.
Even when I feel overwhelmed and cannot take on brand partnerships, Johanna is always ready to pivot and leverage my extensive business knowledge to secure paid speaking engagements. Most importantly, she’s created an agency that feels less like a business and more like a supportive community of shared knowledge and understanding.
I highly recommend that any influencer receiving an influx of paid brand requests reach out to Johanna as soon as possible. You will gain more than just a brand manager. Her loyalty and care for her clients are priceless. In a world filled with superficiality on social media, Johanna truly stands out as a real one!” ~ Shaunda